HI-SPEED RAIL TRAVEL MEETS HI-SPEED INTERNET ANNOUNCING THE NEW & IMPROVED RAILEUROPE.COM
State Of The Art Online Functionality Offers Best-Ever Self Booking Travel Experience
White Plains, NY – November 18, 2008. Serving North American travelers for over 75 years, Rail Europe is proud to announce the launch of their new and improved online travel booking site, allowing American customers to begin their European travel experience online, before they even pack their bags.
As the global technology landscape changed with the dotcom boom, in 1990 Rail Europe was an early leader in the travel industry with the launch of Euronet, an innovative proprietary rail reservation system which allowed travel agents to book rail passes and to confirm reservations and approve credit card transactions. By 1996, the success of Euronet led Rail Europe to develop an online site which allowed consumers to book rail tickets directly. The site was later recognized by Travel & Leisure magazine as the best site for European train travel, and Kiplinger’s Personal Finance rated it among the top 25 travel sites overall. Driven by their pioneering spirit and taking advantage of new advances in web technology, Rail Europe is now proud to unveil their most sophisticated online travel site ever!
With 45% of Rail Europe’s US business generated via direct to consumer sales, and over 86% of those unique customers using the web to book their travel, Rail Europe’s new site is designed to offer state-of-the-art online functionality that makes planning a trip part of the travel experience. The new RailEurope.com aims to provide customers with a unique combination of three important benefits. 1.) The most streamlined and sophisticated online booking technology, whether for business or leisure. 2.) The most extensive information available on European destinations and rail products. 3.) A rich immersion into the experience of European travel via interactive tools.
Rail Europe’s President and CEO, Frederic Langlois, comments; “The new site architecture was designed to answer the needs of all types of travelers; from ultra-organized planners, to travel romantics and the completely un-informed. Armed with the insight that our customers actually enjoy the experience of planning their own trips, the new RailEurope.com aims to make booking more of a pleasure than a pain.”
RailEurope.com’s sophisticated new booking functions allow for planning either single destination or multi-stop travel itineraries throughout Europe, in all classes of rail service. In addition, the technology generates tips and recommendations on how to save money, or when a rail pass might offer superior value to the traveler.
In partnership with prestigious travel guide publisher, Frommer’s, the new website contains extensive information on travel destinations throughout the European continent, including suggestions on what to do and what to see in all the countries within Rail Europe’s network. In addition to travel guides, RailEurope.com offers a number of exclusive deals and packages, including special itineraries, wine pairings and tours.
Video content and an extensive gallery of photos allow travelers to preview trains, routes and destinations in advance of setting off on their journey. Visual materials showcase on-board amenities including restaurant cars and accommodations to bring to life an authentic Rail Europe travel experience.
On-Board Hi-Speed Wireless Internet Service
In addition to booking travel online via RailEurope.com, new hi-speed routes throughout Europe now offer on-board wireless hi-speed internet service, allowing business or leisure travelers to work, access email, or research their city travel plans prior to arrival at their next destination. Unlike air travel, Europe’s rail network allows efficient point-to-point connections between Europe’s business capitals without the significant time wasted checking-in, passing through security screenings and offline during takeoff and landing.
Why More Travelers Are Choosing Rail
Hi-speed rail travel has emerged as a civilized, efficient and eco-friendly option that transforms the journey itself into an authentic and highly rewarding travel experience. With unique access to the vast European rail network - representing more than 35 railroad operators throughout the continent – Rail Europe offers the widest range of point-to-point rail tickets, rail ‘n drive passes, high-speed train tickets, sightseeing passes, city passes and hotel and rail packages available to U.S. customers.
About Rail Europe
Established in 1932, Rail Europe is the largest distributor of European rail products in North America, encouraging travelers to make train travel a part of their European travel experience. The company recently celebrated over 75 years as a leader in European travel and believes that the spirit of train travel is about enjoying the simple pleasures, respecting the environment and connecting with people, places and cultures.
For more information or to book any of Rail Europe’s wide range of economical railpasses and point-to-point tickets on trains throughout Europe and the U.K., consult a travel agent or log on to Rail Europe’s web site, www.raileurope.com or call Rail Europe at 1-888-382-7245 (U.S.) or 1-800-361-7245 (Canada). To book rail for groups of 10 or more, please contact our Group Department at http://www.raileurope.com/group-travel/group-travel.html
Photos: High-resolution photos of European trains may be downloaded by the media at http://downloads.raileurope.com/presspix/presspix.html