Canal Bus and Heineken Experience Day Pass

Looking for a one-day canal ride that’s a bit more…spirited?

There’s no easier way to travel through Amsterdam than with the freedom of a “hop on hop off” canal bus (boat). And, if you want to make your day even more fun-filled, the Amsterdam Canal Bus and Heineken Experience Day Pass is a great ticket. You’ll learn everything there is to know about the craft of brewing, while touring one of the most historic sites of the Netherlands, the original Heineken brewery (which dates back to 1867). You’ll “meet” Dr. Elion, the 19th century chemist who isolated the renowned Heineken “A” yeast, while exploring the giant malt silos. Plus there’s plenty to see and do, with rides, multimedia exhibits and, of course, two bars to hoist some hops. And the canal bus makes many other stops along the way, so why not mix in a little Rembrandt at the Rijksmuseum?

Here’s what’s included:

    • 24 hour Canal Bus Day Pass and Heineken Experience valid on the Green, Red, and Orange lines for hop on hop off service in Amsterdam
    • Makes a total of 16 stops near the major attractions, museums, and shopping centers.
    • On-board commentary provided.
    • Groups of 10 or more get a 5% discount on Canal Bus and Heineken Experience Day Pass



    • Children under the age of 18 are NOT permitted on the Heineken Experience.
    • Canal Bus and Heineken Experience Day Pass is valid on the Green, Red and Blue lines for hop on hop off service and for entrance to the Heineken Experience in Amsterdam.
    • Rail Europe voucher is exchanged for your Canal Bus and Heineken Experience Day Pass upon entrance to the Heineken Experience or at any stop prior to boarding the Canal Bus.
    • Voucher must be exchanged within 6 months of purchase date.
    • Canal Bus and Heineken Experience Day Pass must be used by December 31, 2015.
    • Canal Bus Day Pass is valid for 24 hours from its first use.
    • Tour is not offered on January 1, April 30, December 25 and 26.
    • Prices are subject to change.


    By the purchase and use of this product, you acknowledge, agree and warrant that you and any other persons using this product, must be of legal drinking age in the country and/or legal jurisdiction in which you reside and have proper government-issued ID (US or International drivers' license, passport, or other government issued ID).

Frequently Asked Questions about the Heineken Experience

Do I need to make a reservation for the Heineken Experience?

No, there is no need to make any reservations, since you can enjoy the experience on your own and at your own pace.

What is the best time to visit?

Due to the overwhelming success, we recommend you visit the Heineken Experience during the morning hours.

Is the Heineken Experience open during weekends?

Yes, it is open on Saturdays and Sundays.

What are the opening hours?

The Heineken Experience is open Tuesdays through Sundays, 10:00am - 6:00pm. Closed on Mondays

How long does it take to go through the Heineken Experience?

The Experience is a self-guided tour which you can enjoy at your own pace. On average, it takes about 75 minutes.

Is the Experience wheelchair accessible?

Yes. When creating the Experience, wheelchair accessibility has been taken into account.